The New Standard
A tailored fit with a full range of motion. Every cut is deliberate, every seam earned. Pressure-tested and engineered to recover, it’s breathable, resilient, and composed. Made to match your ambition.
It represents the countless hours of training, the late nights studying, the questioning your 'why,' the self-sacrifice for others, and most importantly, just how strong you are.
— Dr. Neela, JAANUU Founder & Pediatrician
Anatomy of a White Coat
Hourglass silhouette inspired by Dior’s Bar Jacket
Classic notched collar and lapel
Fully lined for all-around comfort + durability
Streamlined chest pocket
Two large drop-in pockets
Custom JAANUU faux-horn buttons
Anatomy of a White Coat